Quotes by Reeves, Rooser

You must make the product interesting not just make the ad different. >>

Quotations about Persuasion

Why harass with eternal purposes a mind to weak to grasp them? >>

You may fool all the people some of the time, you can even fool some o >>

He who wants to persuade should put his trust not in the right argumen >>

You must make the product interesting not just make the ad different. And that's what too many of the copywriters in America today don't yet understand.

Reeves, Rooser